Trending Summer Colours for 2023
2023 is bright, tropical and 90s. We explain why we’ve chosen this summer’s colour palette and why it looks suspiciously like the high street fashion you’re seeing everywhere.
Top colours for 2023
- Magenta Pink
- Bright Yellow
- Rusty Orange
- Pillarbox Red
- Lime Green
- Azure Blue
Magenta Pink
Every year the ultimate colour gurus at Pantone launch their “colour of the year” and it immediately makes its way into products and fashion all over the globe. Pantone’s colour of the year 2023 is Viva Magenta - a fabulously bright and warm colour that hints at summer blooms and of course this year’s most anticipated movie - Barbie!
Bright Yellow
Speaking of day trips to the beach, this bright yellow brings thoughts of sunflowers, sunshine and zesty lemons in your iced water.
Yellow is an optimistic colour and catwalks have been full of this bright colour trending towards autumn too.
Rusty Orange
Bring bright colours right down to earth with burnt or rusty orange. Tangerine has also been on the must-have list for fashion buyers with high street shop windows full of bright primary and secondary colours.
Pillarbox Red
In their 22/23 colour report, Pantone describes this as a “lava” red full of passion. This is a strong, primary statement colour which works across seasons. The word is this fiery red will be a key colour for autumn and reaching into winter.
Lime Green
It wouldn’t be a trip to the 90’s without lime green. 90’s fashion, style, even TV shows have been making a comeback and lime green isn’t being left behind. The exotic green gives us rainforest vibes.
Azure Blue
What better colour to contrast with pink but it's colour opposite, blue! From the mediterranean sea to cloudless skies this colour exudes long days at the beach.
How we choose trending colours for packaging.
This year Tiny Box have looked at trending colours everywhere from catwalks to print to homeware and have chosen the colours that make us the most excited.
If these bright packaging colours are too strong for your tastes check out our pastels collection or ask us for a bespoke quote from our factory in Cornwall, Tiny Box Maker.
